How to Create an SEO Plan for Small Businesses

How to Create an SEO Plan for Small Businesses

If you’re a small business owner, chances are that you have had to think about how to promote your business. It’s not always easy to get the word out there and tell people what you do or who you are. As more and more of our lives move online, it becomes even more important for …

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50 Tips to Improve Your SEO for Locksmiths

50 Tips to Improve Your SEO for Locksmiths

There are many misconceptions about SEO, so it’s important to have a good understanding of the basics. The first misconception is that SEO is just for businesses that want to rank highly on Google. This isn’t true. Locksmiths are in the business of providing security, and if you’re able to keep ahead of any possible …

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PPC Tips: How To Get The Most Out Of Your Google Adwords Advertising Budget

PPC Tips: How To Get The Most Out Of Your Google Adwords Advertising Budget

Google Ads is a powerful tool for both online and offline businesses. Just like any other marketing strategy, you need to know the best way to use it to get the most out of your advertising budget. Optymizer has put together this list of tips for you to create a successful campaign and increase your …

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Locksmith Marketing: 15 Ideas for Maximizing Your Business

Locksmith Marketing: 15 Ideas for Maximizing Your Business

The locksmith industry has been in constant flux over the last decade. With the rise of keyless entry systems and smart home technology, more customers than ever before needing a locksmith for their security needs. When it comes to marketing your business as a locksmith, you have many different avenues available to you – from …

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The reasons you need a Landing Page for your website

20 reasons you need a Landing Page for your website

You have an online store. You have a Facebook page, Twitter account, and blog. Maybe you even have a website with its own domain name. But if you’re not using any of these channels to drive traffic back to your site, you’re missing out on the most important aspect of digital marketing – conversion rate …

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How a Small Business Can Take Advantage of SEO without Breaking the Bank

How a Small Business Can Take Advantage of SEO without Breaking the Bank

So, you’ve created the perfect website. You’ve invested in a great domain name. You have a nice logo to boot. Your content is relevant and engaging, but no customers are coming through your door! What gives? It could be that you need to work on SEO (search engine optimization). SEO refers to all of the …

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The Seven Pillars of Successful Content Marketing

The Seven Pillars of Successful Content Marketing

Content marketing is becoming one of the most important aspects of company success. New research has found that there are 7 key components to successful content marketing- high quality, well organized, innovative, and timely. Content marketing is also more cost-effective than other advertising techniques because it’s so scalable. #1 The first pillar is high-quality content …

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